Ah, the legendary Thums Up. If Coca-Cola is the global classic, Thums Up is the local “Toofani” (stormy) powerhouse. It’s known for being fizzier, spicier, and having a stronger bite than standard colas.
Here is the breakdown for the most common Indian retail sizes:
Price & Portions (2026 Estimates)
| Size | Avg. Price (MRP) | Best Use Case |
| 250ml (PET) | ₹20 | The quick “on-the-go” refresher. |
| 300ml (Can) | ₹40 | The chilled, premium “sip and relax” choice. |
| 750ml (PET) | ₹45 | The “Meal Mate”—ideal for 2–3 people. |
| 2.25L (PET) | ₹95 – ₹100 | The “Party Pack” for the whole crew. |
Nutritional Facts (Per 100ml)
Thums Up is slightly more “intense” in its profile. Here is what you’re looking at per 100ml:
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Energy: 42 kcal
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Sugar: ~10.4g
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Caffeine: ~8.3mg to 10mg (Slightly higher perceived “kick” due to the carbonation levels).
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Fat/Protein: 0g
Why is it different from Coke?
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Carbonation: Thums Up is famously more carbonated. That “fizz” hits the back of your throat harder, which is why it’s often paired with spicy Indian street food (Biryani, Vada Pav, etc.).
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Flavor Profile: It has a distinct cinnamon and nutmeg undertone, whereas Coca-Cola leans more toward a vanilla-caramel profile.
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The “Charged” Version: There is also a Thums Up Charged variant, which packs even more caffeine ($72.5\text{mg}$ per 250ml) for when you need a serious energy boost.
Fun Fact: Thums Up was created in 1977 when Coca-Cola left India. When Coke returned in 1993, they bought Thums Up, thinking they’d phase it out—but it was so popular they kept it as their lead brand in India!
Would you like me to find the best deal for a bulk crate (24-30 bottles) or look up the ingredients of the Thums Up Charged version?


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