Eastern Kashmiri Chilli Powder (100g) is a kitchen favorite for those who want a vibrant red color in their dishes without the intense heat of regular chili powder. It is known for its mildness and its ability to give curries a rich, appetizing appearance.
Price Guide (February 2026)
The MRP for the 100g pack is approximately ₹95 – ₹110, reflecting the premium nature of Kashmiri chilies.
| Platform | MRP | Offer Price |
| Blinkit / Zepto | ₹110 | ₹85 – ₹98 |
| BigBasket | ₹105 | ₹88 – ₹102 |
| JioMart | ₹100 | ₹75 – ₹90 |
| DMart Ready | ₹100 | ₹65 – ₹75 (Best Value) |
Key Quality Highlights
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The “Mild” Specialist: This powder is prized for having a low heat level (pungency) but a very high color value. It’s perfect for dishes like Butter Chicken, Rogan Josh, or Pav Bhaji where the red color is essential.
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Flavour Lock Technology: Eastern uses specialized processing to ensure the natural oils and the subtle, slightly sweet and smoky aroma of the Kashmiri chilies are preserved.
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Pure & Natural: It is made from stalks-removed, high-quality Kashmiri Mirch and contains no added artificial colors or preservatives.
Usage Tips
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For Visual Appeal: If you are making a gravy that looks “dull,” add a teaspoon of this powder. It will transform the dish into a bright, restaurant-style red without making it too spicy for children or guests.
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The Mix-and-Match: Many home cooks mix Eastern Kashmiri Chilli Powder with a bit of regular Eastern Chilli Powder to get the perfect balance of “looks good” and “tastes spicy.”
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Tandoori Marinades: This is the secret ingredient for Tandoori Chicken or Paneer Tikka marinades. It provides that classic deep red tint without needing food coloring.
Storage Tip: Because Kashmiri powder is used more for its color, which can fade over time, it is vital to keep it in an airtight container in a cool, dark place. Light is the biggest enemy of that beautiful red hue.


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